All posts tagged Branding

  • Nurture by Steelcase
    February 4, 2010, 1 Comment

    Redesigning the Health care Industry One Waiting Room at a Time By Holly Burns nur⋅ture to feed and protect to support and encourage, as during the period of training or ...

  • Luxurious India
    January 18, 2010, 2 Comments

    An exploration of the opportunities and challenges of the expansion of luxury goods into the Indian market by Sapna Shah A trip to Mumbai, India’s financial capital and glamour hub, ...

  • The Femme Den
    January 7, 2010, 4 Comments

    Why we should listen to the Super Women at SMART Design By Holly Burns Women are not inherently passive or peaceful. We’re not inherently anything but human. ~Robin Morgan Four ...

  • Patagonia: Getting from Here to There
    November 23, 2009, 1 Comment

    One company’s recent initiative tracks its products from design to delivery. By Holly Burns Patagonia has long had a reputation for producing quality clothing while becoming one of the most ...

  • The Corporate Language of Strategic Design
    November 19, 2009, 3 Comments

    How David Butler has helped Coke maintain competitive advantage through design. By Erin Weber David Butler, Coke Cola’s vice president of global design, is a master of strategic design. Based ...

  • Branding NYC
    June 2, 2009, No comments

    By Erin Weber A couple weeks ago, Willy Wong, the senior vice president and creative director at NYC & Company, New York City’s marketing and tourism organization, presented his work to a ...